Showing posts with label writing. Show all posts
Showing posts with label writing. Show all posts

Saturday, 7 May 2016

Love Travel, Love Writing, How to Sell? Spread your Wings...

 Up and Away ©Solange Hando


Is the market shrinking in your corner of the world?
Think global
Over 80 countries use English as their official language
Check them out on the web
See what they publish
Lifestyle, in-flight magazines and more

Are glossy travel magazines just for famous writers?
Big names sell copies but no editor will turn down a brilliant idea
So if you have a riveting story to share, with images, go for it
Pitch before you write

Get off the destination track 
Most publications include travel of one kind or another
Choose a specific angle to increase your chances:
Interview, history, festival, hotel review, local transport, market, temple, visiting a school
Wherever you go, there's always a winning story
The tighter the focus, the better


Like to hop on? Cuba ©Solange Hando


Explore every niche
Look out for specialist publications

 Spa, honeymoons, health, outdoor activities, property
Heritage, hobbies, food and wine
                          
Families, seniors, singles, business, disabled, students
Vintage travel, railway magazines, cruising, canal boats
All have scope for a travel-related piece

Study general interest magazines
Top of the list, women's weeklies which need a lot of copy to fill their pages
Be sure to write for the readers

Add newspapers, county magazines, trade publications.


I could be tempted to throw in a few names but the publishing world is always changing, in with the new, out with the old at a moment's notice.

Got an idea?
Great but it's like the stock exchange 

Check the current market then go for it 
but remember to spread your wings in all directions and think small as well as big.


Would you like to know more?
We can help you 







Saturday, 28 March 2015

Self-publishing, the Way to Go?

Do you want to publish a book?
Do you wonder which way to go?

Think carefully
Don't let the flattery of  a 'proper publisher' blind you to the pros and cons
Here are my top reasons to self-publish, next time round

You are in charge

Pricing? You decide
How much to charge for the e-book or the paperback if you want that as well
You can check the competition and see how to beat it 
You can change the price any time you like
If you feel a discount would boost sales, you decide how much and how long it should last

 Amazon categories? You choose
After pricing, categories are the most influential factor for sales
The smaller the category, the easier it is to reach top 100 in a specific niche
That's a great way to improve visibility
You can add or remove categories as you see fit

Anything else?
If your book isn't selling as well as it should, you can:
Change the cover
Change the title
Change the blurb
Improve keywords
Edit content

and best of all...
You keep all rights
It's your fast track to publication and profit
If you do all of the above, your book will sell and make money for you
70% or more on Amazon e-books




Now, if you're not convinced and still want to go with a publisher, check how much personal guidance you can expect, how your book will be edited (content as well as format?), how much marketing, if any, the publisher will do and what royalties are on offer.
Once you've signed the contract, you can't go back, it's all out of your hands.